Naming a Generation: Regional and Gender Patterns in 21st Century American Baby Naming

Presenter(s)

Courtney Casey

Abstract

Baby names provide a unique lens through which cultural change, regional identity, and social trends can be examined over time. Using U.S. Social Security Administration baby name data from 2000 and 2024, differences in naming diversity across gender and geographic regions were examined. Naming concentration was measured using the Herfindahl–Hirschman Index (HHI), a diversity metric based on the distribution of name frequencies, while regional variation was assessed through rank deviation between regional and national top ten names. Results indicate that female names consistently exhibited greater diversity than male names and that naming diversity increased significantly for both genders between 2000 and 2024. Regional comparisons reveal persistent differences in naming preferences, with the West and Midwest exhibiting the greatest deviation from national trends. Together, these findings suggest that while naming practices in the United States have become increasingly diverse over time, regional identity and gender continue to shape naming behavior.

College

College of Science & Engineering

Department

Mathematics & Statistics

Campus

Winona

First Advisor/Mentor

Tisha Hooks

Location

Kryzsko Great River Ballroom, Winona, Minnesota; United States

Start Date

4-23-2026 2:00 PM

End Date

4-23-2026 3:00 PM

Presentation Type

Poster Session

Format of Presentation or Performance

In-Person

Session

2b=2pm-3pm

Poster Number

8

Comments

Casey, Courtney P

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Apr 23rd, 2:00 PM Apr 23rd, 3:00 PM

Naming a Generation: Regional and Gender Patterns in 21st Century American Baby Naming

Kryzsko Great River Ballroom, Winona, Minnesota; United States

Baby names provide a unique lens through which cultural change, regional identity, and social trends can be examined over time. Using U.S. Social Security Administration baby name data from 2000 and 2024, differences in naming diversity across gender and geographic regions were examined. Naming concentration was measured using the Herfindahl–Hirschman Index (HHI), a diversity metric based on the distribution of name frequencies, while regional variation was assessed through rank deviation between regional and national top ten names. Results indicate that female names consistently exhibited greater diversity than male names and that naming diversity increased significantly for both genders between 2000 and 2024. Regional comparisons reveal persistent differences in naming preferences, with the West and Midwest exhibiting the greatest deviation from national trends. Together, these findings suggest that while naming practices in the United States have become increasingly diverse over time, regional identity and gender continue to shape naming behavior.